How can Eko lead the conversation about interactive entertainment — both by example and with daily editorial on the rapidly growing medium?
Content strategy, Data insights, and Brand Voice
Jim Spare, Yoni Bloch, Tal Zubalsky, Piper McCoy
Date: Summer 2019
Working with Eko to set up a new function within the company, creating short-form content on a daily release schedule. The goal is to show off the potential and possibilities of interactive video with quick-hit branching videos and social stories that revolve around high-engagement topics.